Mailer Newsletter Redesign
For over 20 years, Sketches was used as a mailer company newsletter for readers to stay up-to-date with the company’s on-going ventures, employees and events. While the original design stayed true to the branding standards of Architects Hawaii Ltd., this new design sought to modernize and bring the newsletter to AHL’s new branding standards. The overall goal was to both revamp the original appeal of the newsletter and to give sketches its own unique identity while keeping in-line with AHL’s minimalistic and striking branding style.
Due to the COVID-19 pandemic, AHL has switched to digital uploads of the newsletter, which follows a book-styled format. Click the button to view the current uploads of the Sketches Newsletter
New Top-Justified Masthead
Updated Minimalist Style Based on AHL's Existing Branding
Accented AHL-Branded Colored Sub-headers